Content Creation & Calendar

re;mind health is an app company created to provide support and self-help to individuals suffering from trauma, Complex post-traumatic stress disorder, or post-traumatic stress disorder (PTSD). I came on to support their social media content creation. re;mind health's audience is C2C and B2C on all platforms. We combated this by shifting how we interact with their audience and providing more reels and TikToks with authentic social media materials. Half way through the year, the founder launched her own podcast, and we used re;mind’s platforms to promote her new venture. This resulted in a spike in engagement, bringing their average engagement rate above industry standard at 10%.